Role

Lead / Sole Web Designer, Motion, Interaction, Project Management

Lead / Sole Web Designer, Motion, Interaction, Project Management

Focus

Web, Design System, Platform Migration, Maintenance

Web, Design System, Platform Migration, Maintenance

Year

2026

2026

Packaging product box

Rev AI is Rev's speech-to-text API platform, built for developers. In early 2026, I partnered with the brand and speech teams to completely redesign the site.

CHALLENGES

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  1. Resolve the visual disconnection from the broader Rev brand.

  2. Copy and content didn’t clearly communication what Rev AI is or what developers could expect - this made it harder for users to self-quality and convert.

  3. Hardcoded architecture created roadblocks for site updated and limited SEO and GEO optimization.

The original Rev AI site illustrates all three challenges clearly. You can see it here: rev.ai.

APPROACH

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OUTCOME

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Design System Snapshot:

Rev AI used the same design system as the Rev Marketing site. Rev AI is a direct extension of Rev. The main difference for this version of the design system was the Rev AI specific components.

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