Role
Focus
Year
While on the Volusion Product Team, I worked on a few high-visbility checkout and cart features: payments, discount codes, gift cards, and store credit. I also owned the redesign of the store front cart and thank you page designs.
CHALLENGES
⌃
Reduce friction at checkout by optimizing user experience on both desktop and mobile
Address repeated customer concerns:
“very difficult to notice other payment options”
“I don’t like the way it works or looks”
“the layout and design look cheap”
Add top priority quality of life features
APPROACH
⌄
OUTCOME
⌄
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